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BizAsia - Media & Entertainment

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PROJECT DETAILS
PROJECT TYPE

SEO Project

YEAR

2020

SKILLS

SEO, WordPress

BizAsia – Media & Entertainment

Challenge: Establishing a technical SEO and perform a full performance troubleshooting on a large showbiz website called BizAsia.

Solution: Since BizAsia is a large website holding more than 20000 articles and regularly coming up with new content, all trending and old articles had to be analyzed for any potential SEO errors, and to maximize the performance of the articles so they could perform better in the search results. Website performance was also playing a key role here, so we had utilize various solutions & techniques to improve web performance, such as using CDN, fully optimizing images & converting them to .webp format and much more. In addition to that, we worked on resolving errors that were coming up in Google Search Console & Analytics.

Result: The results were positive, the performance of the website has been greatly improved and the content was optimized with brand new keywords, meta titles & descriptions.

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